职位详情
工作描述
Your marketplace insights and patient focus will shape and direct strategic marketing plans for the product lifecycle, ensure execution of the brand plan for long-term brand success and develop clear country value propositions for patients and healthcare professions.
An originator, you will be responsible for brand success by employing cross-functional engagement strategies, exploring new and innovative approaches to brand communications and responding to constructive feedback internally and externally.
职责
- Design and execute product strategies to ensure strong market presence of your responsible products
- Identify and develop key opinion leader to ensure strong advocacy for therapy area/ responsible products
- Collaborate closely with other functions to achieve objectives of AZ products including sales target and market shares
- Demonstrate high level of product knowledge and therapy knowledge under responsibility
- Monitor performance and control A&P budget
- Localizes digital content as needed
入职条件
Essential for the role
- University graduate in any discipline
- Preferred 2-4 years of marketing experience
- 5 years’ experience in multinational pharmaceutical company in a sales and marketing related position
- Good command of both spoken and written English and Chinese
- Excellent communication and interpersonal skills
- Highly self-motivated, meticulous, able to work under pressure
- Strong collaboration working with a wide variety of key stakeholders
Desirable for the role
- Having network and solid experience in the field of Oncology
- Command of Mandarin
- Depending on candidate experience, this position could be filled at the following levels: Associate Bran
- Manager / Brand Manager or Senior Brand Manager
附加信息
Why AstraZeneca?
At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We’re on an exciting journey to pioneer the future of healthcare.
So, what’s next?
- Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you.
- Are you ready to bring new ideas and fresh thinking to the table? Brilliant! We have one seat available and we hope it’s yours.